Let's find out how to analyze Dispatch results
A reminder of the impact of the choice of type and goals when creating an opportunity
How to analyze arbitration results with the Dispatch Dashboard?
What are the different stages in selecting individuals for an opportunity?
1️⃣ Quick reminder
In the first training session, we discussed the impact of choosing the type of opportunity (Purchase or Engagement), and the goals (Churn, upsell, etc.).
These settings are key, as they majorly impact opportunity arbitration and the selection of offers to push to each customer.
2️⃣ Analyzing Dispatch results
The Dispatch Dashboard is a reporting tool that lets you analyze the results of arbitration performed by Splio's algorithm for each of your offers and opportunities.
3️⃣ Understanding the various stages in the individual selection funnel
Opportunity arbitration is performed in several stages, during which the engine will exclude customers for whom the communication is not relevant.